Baselworld 2013 … The new Chopard Mille Miglia chronograph

For years now Chopard has been a loyal partner at the legendary Mille Miglia race. Also this year there is a new Mille Miglia chronograph to discover

Guys, I don´t think I am telling you something really new, if I tell you that for Chopard the Mille Miglia is a family adventure. Chopard’s Co-President Karl-Friedrich Scheufele is a collector of historical cars and a keen competitor in classic rallies. He enlists his own vehicles in this legendary race and drives them himself, alternatively accompanied by his wife or his good friend Jacky Ickx as co-driver. His father, Karl Scheufele III, Honorary President of Chopard, also regularly takes part in the competition. This personal connection between the brand and one of the most well-known historical car races in the world dates back to 1988. It was then that Chopard became a partner of the event, a role it has maintained ever since and to which it has since become that of official timekeeper.

From May 16th to 19th 2013 and for the 25th consecutive time, Chopard will be present in and around what the organisers proudly name “the most beautiful race in the world”.

This Mille Miglia 2013 is a self-winding chronograph featuring a 24-hour dual-time indication and a date display. In formal terms, it is a tribute to motor sports in general and to the race itself. Now entirely redesigned, it also testifies to the extreme concern for detail that Chopard displays in each of its timepieces. The 42.8 mm-diameter case of the Mille Miglia 2013 is topped by a generous 44 mm bezel.

Ref. 168555-3001 – 2013-piece limited edition in steel

Ref. 161292-5001 – 250-piece limited edition in rose gold


Bildschirmfoto 2013-04-25 um 09.02.13 Bildschirmfoto 2013-04-25 um 09.04.47 Bildschirmfoto 2013-04-25 um 09.05.12 Bildschirmfoto 2013-04-25 um 09.05.42





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